A data-led story powered by Talker Research

Overdue for a reset? Most Americans say yes

Two-thirds of Americans are craving a “self-care reset,” according to new research.


A data-led story powered by Talker Research

Survey finds strong link between dreams and waking-life decisions

Restless night? One in four Americans (25%) says a dream or nightmare has led to them making a change in their life…


Culligan - The Truth on Tap

Do Americans care about water quality?

Although three in four Americans polled say they “care a lot” about what they put in their bodies, 35% have not thought…


Home Instead - The Power Of Self-care

How self-care makes a difference for Americans 65+

Six in 10 older adults and caregivers agree that older Americans take better care of themselves than younger…


User Testing - Update Anxieties

Americans suspicious upgrades make our devices worse

A majority of Americans believe software updates are making their devices worse, not better, according to new research.


A data-led story powered by Talker Research

How pressure to provide impacts modern men

Over half of men admit that financial struggles have made them feel like they’ve fallen short of “being a man,”…


Skechers - Comfort is critical

Top things that influence shoe buying decisions in 2026

More than half of Americans (56%) admitted they regularly purchase shoes they later regret because of how uncomfortable…


Avocado Green Brands - Planning Around Sleep

Americans admit using fake emergencies to avoid late-night outings

By the age of 32, Americans plan their social calendars around their sleep schedules.


A data-led story powered by Talker Research

What fans think of baseball’s new ABS challenge system

Automated balls and strikes have officially come to Major League Baseball, and 38% of Americans are completely on…


Dairy Management - Cheesin

Survey finds Americans turning to cheese for taste, versatility and protein

Americans love cheese, and many see it as a good source of protein, according to a new survey.