Apple Leisure - Bang For Their Buck

Why Americans are cutting their travel budgets in 2026?

Americans are scaling back travel spending this year, with…


Decker Royal - Vacation Compatibility

Research shows best travel partners need alone time

Nearly three-quarters of Americans claim to be “the perfect…


Decker Royal - Going The Distance

Travel one of the most common ways people satisfy curiosity

Six in 10 Americans find themselves more curious as the…


Talker Research

Kicking seats and sleeping on strangers top travel day pet peeves

Three in ten Americans said a stranger has fallen asleep on…


‘Doing nothing’ on vacation is challenging for travelers

The hardest thing to do on vacation? Absolutely nothing,…


Apple Leisure - Travel Trend Fatigue

Forget travel trends, what’s really inspiring trips in 2026?

‘Luxury train hopping,’ ‘ancestry travel’ and ‘period drama…


A data-led story powered by Talker Research

82% of Americans drawn to solo travel, but many are hesitant

Nearly a third of Americans are afraid of hitting the road…


Go City - Travel Personas

Study reveals Americans fit into 5 different travel personas

Do you know what kind of traveler you are? Chances are, you…


Apple Leisure Group - Your Travel Year Wrapped

Study finds America’s 2025 travel snapshot

In 2025, the average American traveler spent $2,261 on…