Click the text below to copy the story to clipboard
Two-thirds of American homeowners have already experienced a power outage in 2026 — and nearly three-quarters of those affected are worried they’ll experience another within the next year.
That’s according to a new survey of 2,000 American homeowners, which found nearly three in five (59%) are concerned about power outages becoming more common where they live.
The study conducted by Talker Research on behalf of Sunrun (https://www.sunrun.com/) revealed that despite expecting an increased frequency of outages, many Americans admit just how unprepared they are for when the lights go out.
Although the average homeowner rated their “household preparedness” for a power outage at 6.6 out of 10, 41% don’t currently have any of the emergency power resources surveyed, such as a portable generator, portable power station, home battery backup, whole-home generator or solar panels with battery storage.
In fact, nearly half (47%) of homeowners said they have experienced a “power outage reality check” that made them realize they weren’t even close to being prepared.
When asked what poses the biggest threat to their area’s power reliability, homeowners overwhelmingly viewed severe storms as the primary threat. In fact, when combined with winter weather and extreme heat, weather-related events captured more than half of all respondents’ concerns.
And homeowners aren’t necessarily confident the power grid can keep pace with changing electricity demands. Only a third (38%) are confident their local grid can reliably meet increased electricity demand from data centers.
Adding to their fears about pending blackouts, 75% are concerned that the growing number of data centers in the U.S. could play a role in future outages.
“Power outages are no longer something homeowners only think about when a major storm is approaching,” said Mary Powell, Chief Executive Officer of Sunrun. “Americans are concerned about the availability and reliability of their power supply and are seeking the peace of mind that comes from being prepared with home backup power for when the grid goes down.”
For homeowners who have already experienced an outage this year, the households experienced an average of three outages.
And their most recent outage lasted an average of 5.5 hours, although some homeowners reported going without power for days.
The consequences went well beyond sitting in the dark. Among those who said they experienced an outage, the greatest disruptions included losing heating or cooling (57%), food spoilage (48%) and losing internet or cell service (44%).
Nearly one-third of homeowners (32%) have even sought shelter at the home of a family member, friend or neighbor during an outage because that household still had electricity from the grid or a source of backup power.
The stakes were even higher for the 28% of homeowners who said someone in their household relies on electricity for a health-related need.
Among those households, electrically dependent needs included refrigerated prescription medications such as insulin (39%), CPAP machines (36%), oxygen equipment (30%) and medical monitoring devices such as glucose monitors (29%).
Of those who lost power at their homes, 48% reported making a change to prepare for the next blackout. In terms of which improvement would make them feel most prepared for the next outage, 47% said a backup power source – the top answer by 18 points.
“A power outage can quickly become more than an inconvenience when it affects the essentials families rely on every day, from keeping food and medications refrigerated to maintaining a safe temperature at home,” Powell added. “Home battery storage paired with solar can provide greater energy resilience by helping keep critical parts of the home running when the grid goes down.”
Survey methodology
Talker Research surveyed 2,000 homeowners who have access to the internet; the survey was commissioned by Sunrun and administered and conducted online by Talker Research between Aug. 18-24, 2026. A link to the questionnaire can be found here.
To view the complete methodology as part of AAPOR’s Transparency Initiative, please visit the Talker Research Process and Methodology page.
Survey questions
Copy, images + video are free to use
Please credit Talker Research &
the entity that commissioned the research
Click infographic to open
Republishing guidelines and AI policy
All Talker Research content is made freely available to journalists, editors, publishers and media groups with the goal of helping to drive engagement through interesting data-led text, infographics and videos. If you use our content in any capacity, do let us know via media@talkerresearch.com. We love to see how it’s used.
Guidelines:
You may republish our articles as-written, or use portions of the text, including whole paragraphs, specific sentences, or individual data points, or you may reference or re-write any of the above to fit your publication’s editorial style.
We ask only that you credit Talker Research, in addition to whatever entity may have underwritten the research (e.g. “…conducted by Talker Research on behalf of [ENTITY]” — or any similar version of the preceding example.)
Talker Research content is made available unrestricted with regard to being published on pages surrounded or interrupted by run-of-site or banner ads or video pre-roll ads (or similar).
Likewise, Talker Research content is made available unrestricted with regard to pixel trackers.
All Talker Research content is available for use in perpetuity on all platforms.
Read more about our republishing guidelines.
AI policy:
All of Talker’s stories are created by people, not AI. AI tools support background tasks such as analysis, or production efficiencies, but the core creative work, writing, editing, and shaping the narrative is done by a human.
Media contact
If you have questions about this survey story or would like the data set and visual assets sent to you, please submit the request form or email media@talkerresearch.com.
Add Talker Research as a Preferred Google Source
Submit your media request here
Related Posts
October 14, 2026
Savings squeeze? Workers tapping into accounts to get by
More than one quarter of American workers (27%) have unexpectedly had to move…
October 12, 2026
Having financially savvy friends can save you up to $800
Having a financially savvy friend saves you $500 a year, new research reveals.
October 7, 2026
Unintentional AI interaction averages 4 times per week
What is the world’s “trust tipping point” for artificial intelligence? While…








