✳︎  Get the people's point of view

Reach your target audience with ease

Stats that speak
In good company

Panelists are activelyengaged & ready to respond.

We can poll people across the U.S. and international markets. Respondents are double opted-in and incentivized to participate in online surveys.

Commission a general population survey, or poll more specialist demographics. Popular groups for research include parents, motorists, homeowners, pet owners, frequent travelers, as well as specialist business panels. Panelists are extensively profiled, allowing for efficient targeting and segmentation.

Let's talk target demographics →

Find your tribe

This is a small snapshot of the types of respondents we can reach. For more detailed demographic breakdowns, please get in touch.

U.S. adults

General population or nationally representative

Parents

Moms, dads, grandparents. Segment by gender/ age/ no. of children.

Generational

Baby Boomers, Generation X, Millennials and Gen Z.

Homeowners & renters

People who rent, and home-owning adults with or without mortgages.

College & university

Both undergraduates and graduates – target by major.

Motorists

Car owners, or drivers with a licence but no vehicle.

Pet owners

People with cats, dogs or other furry or feathery friends.

Hobbyists

Fitness enthusiasts, gamers, bakers, movie fans + more.

Educators

Teachers, professors and people working in education.

Business

Target by profession, seniority, industry, company size.

State-by-state

National representation or specific states/ cities for comparison.

International

Worldwide respondents. Select individual or multiple countries.

Research in action

Our data is used extensively by PR, marketing and editorial teams. Talker Research helps clients gather insights and fresh perspectives, to support thought leadership, create unique data-led content, drive media campaigns and generate attention-grabbing headlines. These are just a few examples of recent custom research and PR polling projects we have delivered for brands, agencies and organizations across the U.S. and beyond.